lead generation tools

Best Lead Generation Tools and Plugins for Shopify in 2025

1. OptinMonster

Announcing our First Gold Partner: OptinMonster - Pods Framework

Best for: Pop-ups, exit-intent, and lead capture forms.

OptinMonster helps convert visitors into leads with advanced targeting and exit-intent pop-ups. Features include:

  • Drag-and-drop form builder.
  • A/B testing for optimization.
  • Integration with major email marketing platforms.
  • Personalized campaign triggers.

2. Privy

Grow Sales With Privy Popups and Email Marketing | Andzen

Best for: Email & SMS marketing, pop-ups, and discount codes.

Privy offers multiple engagement tools, including:

  • Customizable pop-ups and spin-to-win wheels.
  • Automated email and SMS follow-ups.
  • Advanced targeting rules for different audiences.
  • Seamless integration with Shopify’s marketing automation features.

3. Klaviyo

Klaviyo Raises $320 Million in Series D Funding Following Surge in Demand  for Data and Marketing Automation Platform

Best for: Email and SMS lead generation & automation.

Klaviyo helps Shopify store owners generate and nurture leads with:

  • AI-powered segmentation.
  • Pre-built email & SMS automation workflows.
  • Dynamic product recommendations.
  • Advanced analytics and predictive customer insights.

4. Tidio

Tidio Customer Reviews 2025 | SoftwareReviews

Best for: Conversational lead generation and real-time customer engagement.

Tidio increases conversions with live chat and AI-powered chatbots. Features include:

  • Automated chat responses.
  • Messenger and WhatsApp integration.
  • Lead capture forms within chat interactions.
  • AI-based product recommendations.

5. Justuno

Justuno | Volusion Marketing Partner

Best for: AI-driven lead capture and personalization.

Justuno maximizes conversions with:

  • Advanced segmentation & behavioral tracking.
  • AI-powered upsell & cross-sell recommendations.
  • Email & SMS opt-in forms.
  • Spin-to-win pop-ups for engagement.

6. PushOwl

Brandkit

Best for: Web push notifications and abandoned cart recovery.

PushOwl captures leads and recovers lost sales using:

  • Browser-based push notifications.
  • Automated abandoned cart reminders.
  • Real-time analytics and customer insights.
  • Instant promotional alerts for flash sales.

7. Recart

Recart Blog

Best for: Messenger marketing and retargeting.

Recart boosts lead generation via Facebook Messenger campaigns. Features include:

  • Automated Messenger sequences.
  • One-click opt-in for lead capture.
  • Cart abandonment recovery campaigns.
  • Integration with SMS & email marketing tools.

8. Wheelio

Wheelio - Turn Your Visitors Into Leads in 2021 - ConversionsKitchen - Winning Free Dropshipping Tutorials and Tips

Best for: Gamified pop-ups and interactive lead capture.

Wheelio provides engaging lead generation features, such as:

  • Spin-the-wheel discount pop-ups.
  • Exit-intent triggers to reduce cart abandonment.
  • Customizable designs for Shopify branding.
  • Data-driven analytics for performance tracking.

9. Sleeknote

Sleeknote - Agillic

Best for: Personalized pop-ups and campaign automation.

Sleeknote captures leads without disrupting the user experience. Features include:

  • Interactive pop-ups & banners.
  • Exit-intent overlays.
  • Page-specific targeting.
  • Seamless integration with email & CRM tools.

10. Sumo

How AppSumo generated 70M dollars in revenue by relying heavily on email  marketing | Luis Xavier

Best for: Free email capture and list-building tools.

Sumo offers powerful email capture features, including:

  • Easy-to-use pop-ups and forms.
  • Social sharing buttons for viral marketing.
  • Automated email follow-ups.
  • Heatmaps and visitor tracking analytics.

How to Choose the Right Lead Generation Tool for Your Shopify Store

When selecting a lead generation tool, consider:

  • Budget: Free vs. premium tools with advanced features.
  • Ease of use: User-friendly interfaces and integrations.
  • Automation features: AI-driven targeting, automated email/SMS follow-ups.
  • Personalization capabilities: Behavior-based triggers and segmentation.
  • Analytics & reporting: Conversion tracking and lead insights.

Conclusion

In 2025, Shopify store owners have access to a wide range of lead generation tools and plugins that can help optimize customer acquisition and retention. By leveraging the right lead generation strategies, you can increase conversions, build a strong customer base, and scale your e-commerce brand successfully.

Ready to get your e-commerce / Shopify work done now? Contact us today!

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